Rachel Hopkins
(412) 519-9040


Dan McLean
Transitions Optical, Inc.
(727) 545-0400 ext. 7502


Go Back To All Articles Jun 14 2012

Transitions Optical Brings National Tour to Seattle to Highlight the Role Healthy, Enhanced Vision Plays in ‘Sightseeing’ and to Unveil Top 10 Sights to See in Seattle

Seattle-area Residents and Visitors Invited to Celebrate Sight with Complimentary Vision Screenings, Activities and Prizes for the Entire Family During the Washington Brewer’s Festival

PINELLAS PARK, Fla., June 14, 2012 – As part of the next stop on its 2012 Sightseeing City Tour, Transitions Optical, along with Pearle Vision, today reveals the Top 10 Sights to See in Seattle, and brings an exciting, interactive experience area aimed at educating consumers of all ages about the role of proper eye care and eyewear in seeing all of the ‘sights’ around you – whether on vacation or in your own backyard – to the Washington Brewer’s Festival, June 15 – 17.

Leading up to the Washington Brewer’s Festival, Transitions Optical, in conjunction with national travel expert and best-selling author, Marybeth Bond, identified the Top 25 Sights to See in Seattle and encouraged Seattle-area residents and tourists to vote on which of those made up the Top 10.

After receiving more than 1,100 votes, the Top 10 Sights to See in Seattle are Pike Place Market, the view from Washington’s ferries, Pacific Science Center, Seattle Art Museum, Seattle Waterfront, Space Needle, Snoqualmie Falls, Ballard Avenue, Pike Place Chowder, and Woodland Park Zoo.

Transitions Optical’s on-site experience will invite event attendees to celebrate sight by offering the opportunity to have their photos taken at a kiosk against the scenic, Seattle-themed background of their choice; the chance to win prizes including the Ultimate Sightseeing Dream Vacation to the Galapagos Islands; giveaways with healthy vision and sightseeing tips, and much more.

Marybeth Bond – who is also known as “The Gutsy Traveler” and has been to more than 90 countries – will be visiting the Top 10 Sights to See, sharing how healthy vision has impacted her own travels.

“What a thrill it is to be sightseeing in Seattle,” sand Marybeth Bond. “Throughout my travels, I have experienced first-hand how damage to the eyes, which can happen without proper eye care and eyewear, can impact your ability to see the sights – whether you are on the road or in your everyday life.”

Joining Transitions Optical in this effort is Pearle Vision, who will be on-site at the Brewer’s Festival, offering complimentary vision screenings to children and adult attendees as well as distributing coupon offers redeemable at select local Pearle Vision locations. Transitions Optical and Pearle Vision are also sponsors of the Kids Area, where they will be providing family-friendly resources with information and activities focused on maintaining healthy vision, in addition to the games and other attractions that are part of the event.

“Sponsoring the Washington Brewer’s Festival, particularly the Kids Area, is a wonderful opportunity to raise awareness about healthy vision,” said Dan McLean, marketing manager, communications, Transitions Optical. “Through the activities we’ll have at the event – and with our partner Pearle Vision – we will continue to encourage people and families to take care of their eyes so they can enjoy all of the ‘sightseeing’ moments in their lives.”

Hundreds of people have already learned more about the connection between healthy, enhanced vision and sightseeing at City Tour stops in Miami and Dallas; following Seattle, the tour will head to Chicago and New Orleans.

To find out when the Sightseeing City Tour will be near you, to vote and enter the Sight of the Day Photo Contest, visit

About Transitions Optical, Inc.

Transitions Optical is a joint venture of PPG Industries, Inc. and Essilor International.  The first to successfully commercialize a plastic photochromic lens in 1990, today the company is a leading provider of photochromics to optical manufacturers worldwide.  Transitions Optical offers the most advanced photochromic technology in the widest selection of lens designs, materials and brand names.

Transitions® lenses are the ideal everyday choice for healthy sight.  They are clear indoors and at night.  Outdoors, they automatically darken as light conditions change.  Transitions lenses provide visual comfort, and enhance visual quality by reducing glare and enhancing contrast, helping you to see better today.  Transitions lenses block 100 percent of harmful UVA and UVB rays – helping to protect the health and wellness of your eyes – so you can see better tomorrow as well.

For more information about the company and Transitions lenses, visit or contact Transitions Optical Customer Service at (800) 848-1506 (United States) or (877) 254-2590 (Canada).